Lulu LAUNCHES SHARING IS CARING DONATION DRIVE FOR DUBAI CARES

10th April 2019, Abu Dhabi, UAE—Lulu, the largest hypermarket chain in the Middle East, has launched “Sharing is Caring”, an annual campaign from leading brands in Lulu stores that promotes 1 AED donation to Dubai Cares for every discount coupon redeemed by each customer. From 23rd April to 6th June, customers can avail the instant cash discount coupons and this initiative will be running across Lulu stores in the UAE. Lulu Group International Director Salim M.A said: “For seven years in a row, Lulu has been running the Sharing is Caring campaign. So far, 550,000 AED has been donated to Dubai Cares since 2013 with the support of Lulu shoppers who redeemed their coupons. We are grateful to our partners in making this campaign possible, coinciding with the spirit of giving this Ramadan season.” Dubai Cares shared: “This year, 15 premium brands joined the campaign, offering not only exciting offers but also the opportunity to contribute to the welfare of the less privileged. The donation from this campaign helped Dubai Cares initiate 24 new campaigns related to education, sanitation and health in four new countries.” Integral Shopper said: Besides being well-known for its wide product range and outstanding customer service, Lulu has always been a key promoter of social initiatives, sustainability, and environment protection across the globe. Over the years, the region’s top retailer has initiated many projects towards these advocacies and will continue to do so in the future.